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Caring for a loved one makes you a lot of things to a lot of people. You’re a chauffeur at the ready, a short-order chef, a dutiful housekeeper, a novice pharmacist and an emotional lifeline. WeCare…Because You Do℠ is your care partner, providing crucial support and proven expertise to relieve the stress and strain of caregiving.

Whether the person receiving care lives across the street or across the country from you, we provide indispensable resources and guidance. Both on the phone and through email, your personal Care Consultant works alongside you to develop a customized plan so you can take care of yourself and the people who need you most.

We are here for the big things:

  • Navigating and coordinating community services
  • Planning for long-term care 
  • Addressing financial and legal concerns
  • Exploring housing options
  • Understanding respite possibilities

And we are here for the personal things, too:

  • Creating strategies for challenging conversations
  • Finding solutions to bring family members together around care
  • Ensuring space to cope with all of the emotions around caregiving


To qualify for WeCare, you or your loved one must:

  • Have at least one chronic health condition or disability
  • Have a reliable phone and access to phone service

Your first consultation with us is always free! If you or your loved one lives in Cuyahoga County, you may also be eligible to enroll in WeCare at no cost. To learn more, call (216) 373-1797 or e-mail

“It didn't take long for me to feel overwhelmed when my 80-year-old mother moved in with me. With all the worrying she would have another fall, I felt like I was running my own nursing home. My Care Consultant talked with me about my stress and ways to get a break. Without this information, I wouldn’t have known about the resources available. I still laugh about the first day I got some time away! I felt like a new person.” - Family Caregiver


IMPACT Solutions

We are proud to partner with IMPACT Solutions, an Employee Assistance Program provider, to offer WeCare to all of their members. IMPACT will pay for anyone who is covered by their benefits to receive 3 months of the program FREE of charge. Please call 1-(800) 227-6007 for more information, and to receive a referral and immediate support.

Home Instead

We are proud to partner with Home Instead Senior Care, who works with us to promote our services and provide referrals to clients in the local community, as well as to offer educational programming for family caregivers. For further information, call the Oakwood Village office at (440) 914-1400 or the North Olmsted office at (440) 838-0719.


"I just don’t know how we would have ever honed in on this solution to our caregiving and to the needs of my mother without having contacted Benjamin Rose. It certainly wouldn’t have happened this quickly."- Family Caregiver


WeCare...Because You Do is the name for Benjamin Rose's delivery of BRI Care Consultation™.

"WeCare...Because You Do" is a product of Benjamin Rose Institute on Aging and the service delivery of “BRI Care Consultation” offered from the organization. "BRI Care Consultation" is a service mark of the Benjamin Rose Institute on Aging.

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Lisa S. Weitzman, LISW-S

WeCare Administrator and Manager of Business Development

Contact: | 216-373-1755

Lisa S. Weitzman is the WeCare Administrator and Manager of Business Development. She oversees the development of strategic partnerships to drive the delivery of BRI Care Consultation™, known as WeCare...Because You Do to clients and contracting organizations, through Eldercare Services Institute, LLC (ESI). As a BRI Care Consultation™ Master Trainer, she also supervises the Care Consultants working directly for ESI. Weitzman joined Benjamin Rose in 2018 as a BRI Care Consultation Care Consultant and Assistant Master Trainer.

Weitzman has devoted her social work career to working with marginalized, vulnerable populations. Her early experience focused on individuals with chemical addictions and mental health diagnoses discharging from prison. Among her other community-based involvement, she spearheaded the renovation of the Marion-Sterling Elementary School Library, a school within the Cleveland Metropolitan School District. Prior to joining Benjamin Rose, Weitzman worked for Jewish Family Service Association as a direct practice social worker with low-income older adults, providing counseling, case management and advocacy on their behalf. She also has a special passion for social justice and the social determinants of health as they pertain to older adults aging well in the community.

Prior to launching her social work career, Weitzman worked for the United States Department of State, Embassy Moscow, the Export-Import Bank and several for-profit and not-for-profit organizations whose mission centered on improved relations with the then-Soviet Union.

Weitzman earned a Bachelor of Arts degree in history with a concentration in American Foreign Policy from Yale University, a master’s degree in Soviet Studies and International Economics from the Johns Hopkins School of Advanced International Studies and a Master of Science degree in social administration from Case Western Reserve University. She currently holds an LISW-S license. Weitzman completed Leadership Geauga in 2001 and also holds a Dementia Care Specialist certification.

Weitzman currently serves on the founding board of Courage to Caregivers, on the board of Dancing Classrooms of Northeast Ohio and as an active member on the Council on Older Persons and the Cleveland Chapter of the Alzheimer’s Association’s Community and Supportive Services Committee. She previously served on the board of the Women’s Center at Case Western Reserve University and as President of the Board of Trustees of the Geauga County Library.